Prime Resi - Southbank Place London

Thursday, April 2, 2026

Prime Resi

In Pictures: Qatari Diar & CWG open the final residential phase at £1bn Southbank Place.

'Intentionally understated' apartment block completes a decade-long prime London redevelopment project.

Joint venture partners Qatari Diar and Canary Wharf Group have opened the doors to the final phase of their £1bn Southbank Place development.

Delivered by Braeburn Estates (QD and CWG’s JV), Southbank Place occupies the site that staged the 1951 Festival of Britain, transforming the former Shell Centre into five residential and two commercial buildings, with a new entrance to Waterloo tube station and landscaped public squares. Construction began back in 2014, with the first residential building completing in 2019.

The last building to complete on the 5.25 acre site, called SEVEN, comprises 92 homes. 88 lateral apartments are being marketed now by Savills and JLL, with prices ranging from £1.9mn to £6.2mn; four penthouse units are due to launch later this year.

SEVEN's architecture is intentionally understated. Our aim was to design a building that harmonises with the Shell Centre, maintaining the same sculptural, solid appearance, while creating a strong river-facing presence to Southbank Place. The result is a building that engages sympathetically with its important cultural setting and contributes positively to the surrounding public realm. It is a wonderful privilege to add a building of such significance to an important part of London

Paul Williams OBE, Principal Director of Stanton Williams Architects

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